Business and Marketing Strategy Health Check
A consultation with Golf Unlimited’s Jane Carter is designed to understand where you are now, where you want to be, how realistic you are and how we can help get you there.
Whether you then choose to carry on alone, or sign up to our mentoring service, or full implementation, that is up to you. Our strategy reviews give you a plan of action and some practical steps to get visible results.
How does it work
|A golf club will first complete a business and marketing audit. That will give Jane some insight into what you are doing now and whether it is working.|
|Once Jane has reviewed it and your competition, she will do desk research including investigating the perception of your club in the local market, looking at your local demographics and reviewing your competitions offers.|
|Jane will visit your golf club to talk to key members of your management teams and your committees. Here you will have a frank discussion around the challenges so that Jane gains a better understanding of your approach, resource and what is realistic. The mantra is SMART and specific targets and time frame will be agreed.|
|Jane will write your report within one week and get it back to you. It won’t be pages of ‘waffle’ but be refined to offer practical steps, in priority order so you can choose to tackle them at your own pace. You get one further draft of the report where we iron out any queries or expand on specific areas.|
|Now it’s up to you. But if you need help making it happen then sign up to our Golf Club Marketing Success System programme or take out a subscription to Golf Club Marketing Resource. We can do it all for you but our marketing implementation service is currently closed to new customers.|
How much does it cost?
A Business and Marketing Strategy Consultation costs £695 plus expenses. Interested? Contact Jane for a no obligation chat and we can decide if it is right for your golf club.